Finally something useful from Google..
4 04 2007.. for the business folks and website owners, at least.
If you are a Adwords consultant or rely on Google Analytics for your bread and butter, salvation is here. Google launched their “third leg in the stool” called the Google Website Optimizer.
Google considers Website Optimizer the third leg of the proverbial stool with AdWords dedicated to driving Web traffic and Google Analytics focused on measuring Web activity… (It is ) a product designed to help Web site owners test drive different landing pages in order to determine which designs drive the most conversions.
Is it me or is Google getting more uninspiring with their naming? Google “Docs and Spreadsheets” anyone? 
In any case, I need to get to a website with real stuff to sell or pitch to try out this stuff..
Well, I’m not sure if MS Word is that much more imaginative a name.