Wanna bet this will be the future of mobile advertising?

16 06 2007

Kaiser Kuo has a new blog for Ogilvy and he does some prophesizing:

I don’t think the day’s far off when a smart ad server with the right tools can track mobile user behavior in a meaningful and useful way–serving a post-roll ad to a user based NOT on the content of the NBA highlights he just watched on his phone, but based on the fact that he’s looked done two mobile searches on pizza and visited a pizza parlor’s WAP site all in the last ten minutes, and (LBS comes in) on the fact that he’s just a bus stop away from another pizza franchise that happens to be our client. He finishes the clip, and he gets hit with the image of a thin-crust pepperoni slice leaving strands of?cheese as it’s pulled away from its mother pie. Then all he has to do is tap a button to be connected by voice, toll free. He orders, and gets a discount to boot. And his pizza is coming out of the oven just as he gets off the bus and saunters in. (via)

Let me do some doodling and connect some dots here.

Ogilvy (is a unit of its parent)–> WPP (who just bought)–> 24/7 Real Media (and has this press release dated April ‘07)–> Open AdStream® Mobile Edition

Maybe the future ain’t too far off… :D



Hello Vietnam!

6 04 2007

I depart on a new adventure for Vietnam, the land where i hear 60% are below 24 years old which means I should be considered a middle-aged expat when I arrive. Lets hope the kids in Ho Chi Minh City will be kind to the elderly. :D

If all things work out, I will be helping a friend in a venture cap firm that is working on a new fund for digital media investments. It will be interesting to cross the fence and look through the lens from different perspectives on how startups are funded within the trenches of the VCs. I will be entering this short stint with no high expectations but only to get some good exposure of the Vietnamese startup scene plus some cheap beer in an exotic land 2 hours away from Singapore.

Having never been to Vietnam, I have miraculously worked closely with quite a number of Vietnamese in my course of work in the SF Bay Area. I also hear much of Vietnam’s investment potential and booming economy but this being an Easter Friday holiday, I shouldn’t bore with your dry economics… WHO also seems to be giving Vietnam pressure for their bird flu cases which brings me to thank concerned friends and family who had prepared me with their doomsday prophecies..  Of course, Russell Peters also provide more comedic views of the place which had really psyched me about visiting this place some time back, such as how motorbikes are used as vans there..

noname.jpg

Boy, I can’t wait.. ;)



The Chinese clone of Second Life: HiPiHi

27 02 2007

HiPiHi: The World Exists Because Of You. (Literal translation from Chinese) The name is derived from 3 base words: I, Hi, Hapi (or the phonetically similar “Happy”).

Currently in closed beta testing, HiPiHi has generated some interest on Second Life Insider and debates on whether this will take off in China.

hipihi.PNG

Some key observations (the entire site is written in Chinese, so i play translator here):

  • Hipihi was founded way back in October 2005 in Zhongkuanchun, Beijing. Second Life took a long time to be developed too before its launch.
  • The founders are mainly Xu Hui and Rao XueWei.
  • The founders are guys but everything else in their marketing, including their promo video here, appears to target the female crowd.
  • The whole site and virtual world uses Chinese as the main language.
  • There are two main products: Hipihi World and Hipihi Home
    • hipihiworld.PNGHipihi World is exactly like Second Life: avatars can fly and modify their own appearances, build houses, explore the land with planes, choppers and hot air balloons, which HipiHi calls public transportation systems. You can also have steering controls over your flight, offering a chance to fly your own plane. Options for parachuting also exists. The World seems to be organized around malls and town squares with socializing at its very core. Of course, avatars can also buy land and build their own houses. I see a lucrative industry coming up.
    • hipihihomepic.PNGHipihi Home appears to be modelled after CyWorld. It is positioned as a personal space and private communication platform between friends. Users will own their “living rooms”, procure furniture and be able to invite their friends to their “homes” and attend parties at others too. Whats most interesting is the mention of a convergence between internet and mobile. Could Hipihi be a dual-screen innovation? We will have to wait for the launch
  • Like Second Life, Hipihi users will own the property rights to their in-world creations.
  • There will also be a in-world currency, implying a virtual economy to facilitate user-to-user transactions. Perhaps the first and Chinese-originated millionaire in Second Life, Anshe Chung, has made virtual world creators think Chinese are the best market for such a product?

Kaiser Kuo, who is accredited for this post, has the following thoughts:

My gut tells me that done right, this could be quite substantial in China, and might have more legs than its U.S. counterpart. For one thing, MMORPG culture is pretty deeply embedded among Chinese netizens, and many players are very used to “repatriating” currency earned in the in-game economy to real life. HiPiHi seems to have made dumbed-down object creation tools available while keeping more advanced options available to the more proficient–don’t quote me on that, I’ve not really played around with it yet.

There’s a definite feminine sensibility to the pitch video, which you can download (.wmv) here: a female narrator and avatar, emphasis on the outfits, the landscaping, the houses. Going after women is probably the right move: there are plenty of online gamers in China, but few of the hack-and-slash MMORPGs really work for women.

The promotional video done by Hipihi is available here. Again, its all narrated in Chinese but it being visual-based video, is self-explanatory enough.

Update: This article, via a syndication on the SGEntrepreneurs blog, has also been picked up by Raph Koster and Gigagamez.



Namaste! Indiaaa, I come!

20 08 2006

I am headed to Mumbai, India next Thursday for a Harvard student conference. Its gonna be rocking in the land of Bollywood, lassis and desis… And maybe to Goa I head (after Mumbai), the Ibiza of Asia!

Welcome to India where the cows eat hay,
and we drive auto-rickshaws everyday,
Goat meats, yummy sweets, wild monkeys roaming,
The roosters don’t crow till five in the morning! (2x)

To the tune of Welcome to Atlanta by Ludacris, check out Welcome to India, a hilarious and new parody starring DJ Vikram and Luda Krishna found off this Carnegie Mellon site..

To all you out there who have friends in Mumbai, drop me a mail or comment as I would love to catch up with them. This Mumbai trip is gonna be a great complement to my China trip in May. I can now proudly say I have been to the hinterlands of the twin economic behemoths of Asia for the 21st century. =)



Condensing Startups in Singapore

3 06 2006

From Paul Graham's "Why Startups Condense in America": 

Singapore would face a similar problem. Singapore seems very aware of the importance of encouraging startups. But while energetic government intervention may be able to make a port run efficiently, it can't coax startups into existence.  A state that bans chewing gum has a long way to go before it could create a San Francisco.

 Well, of course, the statement in bold did look unfair if the context is not understood. What its saying, IMHO, is that Singapore's system of social disincentives has a indirect, subconscious impact on its citizen's mindsets and act as a strong downward pressure on people's willingness to take risks, to embrace uncertainties.

Translate these two traits to the context of innovation first, and secondly to think about startups as social enterprises that have direct impact on society after founding, we thus arrive at a hypothesis that Singapore's legalized social disincentives creates unadventurous social thinking which impacts innovation and hence decreases innovation capabilities. Paul Graham also mentions:

Imagination means having odd ideas, and it's hard to have odd ideas about technology without also having odd ideas about politics. And in any case, many technical ideas do have political implications. So if you squash dissent, the back pressure will propagate into technical fields.

Dangerous territory here to link technology to politics, especially in Singapore which explicitly has an unlevel political playing field. But its true, the lack of contrarian opinions in SIngapore starts from the political and extends to the media. This has created a society that dares not question. And the government wonders why? We are making progress in the educational policies today, I hope the govt does not clamp down on the burgeonings of free speech in classrooms, because such free speech reflects free, liberal thinking and it is important for the young today to take such free thinking out of the classroom to greater society when they grow up, to realms of not just economic, but social and naturally political too. Oddballs in Singapore has to be tolerated, we do not have such a tolerant culture now and this lack of diversity in opinions is stifling for creative dissonance.

 Here's a tip for governments that want to encourage startups: read the stories of existing startups, and then try to simulate what would have happened in your country. When you hit something that would have killed Apple, prune it off.

 Great tip here, hopefully those influencing entrepreneurial policies in Singapore are using the Apple founding case study as a yardstick in their feasibility studies. 

Compared to other industrialized countires the US is disorganized about routing people into careers. For example, in America people often don't decide to go to medical school till they've finished college. In Europe they generally decide in high school.

I was speaking to an Israeli MBA student yesterday who has been in Singapore for the past 6 months and all he had experienced was great. Highly efficient government, very receptive and embracing attitude towards technology in all levels of govt and society. But when I enlightened him on the less unsavory parts of Singapore, one of it was educational. Our streaming-based educational system from primary through pre-tertiary levels may appear structurally sound but have functionally created a class-based system that perpetuated social discrimination based on academic abilities. My new Israeli friend was shocked to learn that streaming started at Primary 4 during my time and that he considered himself very stupid at the age of 10 although he's an MBA now. This makes me wonder how many of our Singaporean local talent had suffered tremendous blows to their egos when they were streamed in the old Primary 7 and 8 systems, gone to EM3 and suffered social disgrace in front of their relatives and fatal blows to their egos and self-esteem. Our educational policies seem to lack something and the through-train programmes of today again, perpetuate another new class of elites. Yes, we might have gotten rid of the ranking system but separating the ACS, Raffles, Hwa Chong families from the rest makes the rest of the society perceive themselves as second-grade.

Are we both structurally and functionally unsound this time?? Is the educational policy today still too unforgiving towards late bloomers?

Educational authorities can argue themselves silly on the media but they should understand the best feedback comes from the ground, the actual rank-and-file students in the neighborhood school. Poll them and find out their ambition levels. If all they are aspiring for over the next 10-20 years is to find  a job and settle down and harbor no ambitions of becoming the next self-made millionaire, my "wayward" comments above do hold some weight. 

 To end off, I found this segment apt. Note I am not advocating we turn Singapore schools to crappy American models but that we should modify our system to one that is more forgiving towards late bloomers. 

Those worried about America's "competitiveness" often suggest spending more on public schools. But perhaps America's lousy public schools have a hidden advantage. Because they're so bad, the kids adopt an attitude of waiting for college. I did; I knew I was learning so little that I wasn't even learning what the choices were, let alone which to choose. This is demoralizing, but it does at least make you keep an open mind.

Certainly if I had to choose between bad high schools and good universities, like the US, and good high schools and bad universities, like most other industrialized countries, I'd take the US system. Better to make everyone feel like a late bloomer than a failed child prodigy.



My Hangzhou-Zhejiang Province Menu of Delights

29 05 2006

Update: If you are using Internet Explorer, this blog won't display well. Be Smart, Use Firefox. Download here.

Thought for quite a while before i penned this post. It will actually be easier if not for that Chinese firewall that oprevented my blogging as I had so much to write about during the trip. Now, I simply have so much thoughts floating ard I dunno what to write.
Since the internet is about democratization, and i blogged about democracy twice in my previous 3 posts, i thought i should walk the talk.

So I will be writing down several key topics I learnt about during this trip and let you guys, my dear readers decide what you want to read. I will choose the top 2 or 3 and write in detail about them. I cant promise what i write about will be great stuff but you have my word i will do my best. ;) Having some specific topics actually helps narrow my scope and sharpen my limited memory abilities on the most interesting issues to you.

(in no order of importance)

  1. The spirit of private enterprise in Zhejiang Province, a province neglected by the CCP of CHina since PRC's founding because of its proximity to Taiwan. How did this province rise from perennial under-investment by the Central Govt to become an economic hothouse today? Btw, CHiang Kai SHek is a Zhejiang native (Ningbo City if i am not mistaken)
  2. My experience in Yiwu City - reputedly the world's Walmart for traders and distributors all over the world. This place is only a friggin 1100 square kilometres. Here, you can buy anything and everything, from socks, shoes, bags, clothes, electronics, TVs, key chains, pens, yougettheidea … I spent a day there and only explored 2 (out of a dozen) sections of 1 megamall there.
  3. The entrepreneurial infrastructure in Zhejiang province. VCs, incubators, equity plans et al…
  4. The role of government in enterprise and my own experiences socializing with them
  5. Opportunities for young, entrepreneurial Singaporeans like myself in Zhejiang province. We are way behind the Taiwanese, Hongkongers, Koreans, Japanese in cracking this market.
  6. Tourist attractions in Hangzhou
  7. What the hell is this small Hangzhou city and why the hell should I pay attention to it? P.s. THey are building a maglev train from Shanghai to Hangzhou, now ponder why they care spending billions of US$ linking these 2 cities..

Thats about it. Comments and votes from you guys please.. =)



Off to HK & China

6 05 2006

Headed to the heart of the Asian Economy with NUS delegations.

Will be visiting Hongkong for 5 days and touring several universities (HK University and City University of HK), Bloomberg HK, Singtel HK, HK Monetary Authority, maybe Disneyland and Ocean Park too but to sit through conferences and presentations opposed to enjoying rides, taking pics and other touristy stuff..

Next up is to Hangzhou in Zhejiang Province, for a 2 week immersion in their local entrepreneurial climate. No detailed schedule yet but it looks to be lots of networking sessions, seminars by local professors at the local college (Zhejiang University)

Here's what Wikipedia has to say about Hangzhou,

As one of the most renowned and prosperous cities in China for much of the last 1,000 years, Hangzhou is also well-known for its beautiful natural scenery, with the West Lake (Xī Hú, 西湖) as the most noteworthy location. The GDP per capita was (ca. US$4620), ranked no. 8 among 659 Chinese cities. The 2005 overall rank of Hangzhou among all the Chinese cities is No.5. In 2004, Forbes magazine ranked Hangzhou the number 1 city in China for business.
Hangzhou appears in the Chinese saying

Born in Suzhou, live in Hangzhou, eat in Guangzhou, die in Liuzhou.

Sister City: Boston, Massachusetts

(which is a prosperous touristic and cultural destination in the U.S., as Hangzhou is in China)

Great, I am visiting the "Boston" of China. It was a borefest in the real Boston when i visited, at least there was Cambridge the college town that was the saving grace. I can only hope the contrary is true in Hangzhou.

Wil try to blog more about my trips. This is my 2nd time to CHina, after my 2002 trip to the cities of Beijing, Shanghai and Suzhou. A pity I am lacking cash, or I would have embarked on a week-long hiatus in the mountains of Tibet in a sojourn for spiritual enlightenment. Ah well, perhaps next trip to China eh? ;)



Gates House First, White House Later

20 04 2006

Hu and Gates

Hu Jintao’s visit to US brought him first to the business community, sidestepping the political maelstrom that awaits him at Washington DC.

“Show me the money!” — thats the not-too-subtle message China is telling America as billion dollar deals are signed with Boeing and Microsoft.

“And screw you with your human rights complaints and currency manipulation accusations, businesses that piss China off will not enjoy priviledged access to the deals struck with Boeing and MS.”

Here’s an excerpt of the CNN article by Lou Dobbs that talks about this:

China’s economy has grown by an average of about 10 percent a year over the past two decades. This year, China moved ahead of Britain and France to become the world’s fourth-largest economy. It’s also changing the global supply chain, becoming the world’s leading buyer of basic commodities, whether grain, meat, coal and steel, and is second to only the United States in consumption of oil. China is buying up American companies and other multinational corporations with almost $900 billion of hard currency reserves. China has now arrived, and we no longer refer to our series on China’s rapid economic and military build-up as “Red Star Rising.” The title of that reporting is now “Red Storm.”

But Dobbs is showing isolationist traits in his rant towards the end of the article. Althought he doesn’t fault China for its rights to economic prowess, he should do well to remember that the fault of US’ economic dependency lies NOT at failed policies in managing unfair, unequal US-Sino trade practices BUT AT the appaling undeveloped human resource infrastructure of middle class America.

Dun blame Walmart for outsourcing to China, dun blame Chinese workers for taking away low-end manufacturing jobs. Blame the inflexible labor laws and the xenophobic mentalities of disaffected, displaced middle class workers who have grown complacent in the excesses of the US domestic labor market.

If you dun cure that, there’s nothing you can do to prevent US corporate leaders to continue scouring the world for cheap labor and deals and please, wake up and smell the roses, its not just the Chinese thats giving you headaches but also Mexican immigrants running across the Texas border of your reigning President’s home state.



Temasek Troubles and Cross-Border Turmoil

30 03 2006

Update:Temasek's "Google Gaffe" Moment (Revealing sensitive company info to the public)

Just a few more days before Thailand wraps up an unique confidence vote of its current Administration. Thaksin Shinawatra's sales of his family jewel Shin Corp to Temasek Holdings has created a massive backlash amongst the urban Thai population who have called for Thanksin's resignation. For the uninitiated, Shin Corp is one of Thailand's biggest telecom conglomerates with equity holdings in various businesses including mobile phone services, television broadcasting, satellite services, airline, and personal finance…

Intense social turmoil has been created in Bangkok, bombs going off, massive street rallies of hundreds of thousands(mainly peaceful), and effigies of Lee Hsien Loong, SIngapore PM, and Ho Ching (CEO of Temasek Holdings) being burnt on the streets. My question is: is Temasek at fault? For what it considers a purely commercial decision? Did both parties actually consider the social consequences of the sale of such a politically sensitive asset?

I don't profess to have an answer now, but let me share what I learnt from one of the usually mundane classes i attend in college. For once in school, i achieved a fleeting moment of Zen clarity.

  1. Ethics affects business performance.
  2. Business is a social activity and for it to do well, it has to be given a license by society.
  3. Otherwise, it creates social disturbance.

I was learning ethics, usually perceived as a highly fluffy, head-up-in-the-clouds topic and which recently has come to the fore of business studies in the wake of corporate governance scandals of Enron, MCI WorldCom and the online privacy concerns related to Google's massive archival of information related to Earthlings that ever lived on this planet and had accessed the Internet.

Did Temasek cross an ethical boundary? While chasing elusive economic goals that conflict with social well-being?
One thought that's forming in my mind is that Temasek Holdings' future success has to be correlated with the degree of independence of Temasek's executive and directorial bodies from the political elite of Singapore. A paternalistic political culture might work in Singapore, but the umbilical cords of business and politics cannot be sustained for Singapore to advance our economic interests in our own Southeast Asian region without causing social disruption of our near neighbors. No matter how transparent Temasek can be (in the form of an abundance of press statements that deny conflict of interest between politics and business) the public is not a fool. Governments and corporations have to understand the wisdom of the crowds and the sentient-ity of the Internet that has become a valuable equalizer of information access to all levels of society.

The Thaksin Turmoil might blow over, and it might not. But let this be a warning sign that over-cosy ties between politics and business do not work.

Bombing Disturbance in Thailand

Temasek completes Shin Corp Takeover

More from Justin Lee's Blog



A Space Elevator for Singapore

25 03 2006

This is an update to the Singapore Spaceport (check out my earlier post), a Space elevator has real strategic advantages, not to mention economic payoffs for our country’s future 50 years and beyond.

Refer to this article.

The 62,000-Mile Elevator Ride: Weekend - Yahoo! Finance

This has real potential for Singapore. Check these excerpt(s) out (my comments in bold):

“Finding the funding

Who will bite first? The Chinese government has made no secret of its ambitious space program and carbon nanotube research. Nor has Japan.”

Singapore is geographically near these Asian powerhouses and economically plus politically friendly to both.

“Whoever builds the first elevator will have a virtual monopoly on all future ones,” Edwards says. “The political and economic structure of the world could be completely different 50 years from now.”

Singapore could really be a real force to reckon with in this new space power balance.

“The floating platform will ideally be anchored on the equator, Earth’s calmest area with the fewest lightning strikes and storms. The ribbon will have the highest melting point of any material ever produced and be flexible enough to withstand high winds.”

Same reason our equatorial location landed us a Spaceport, it should position us strategically for a Space Elevator. Seriously, this ain;t science fiction anymore. We might have missed out on the PC revolution, but the Space Revolution is right within our reach. (read the article to know why building space elevators are no different from building PCs in the 1960s) In future, nations 50 years from now will count space elevators an important aspect of their national economic infrastructure.





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